Wondering the best time to post on TikTok?
TikTok, one of the most popular applications, has suddenly become the go-to platform for marketers and brands looking to promote their products in the most entertaining way imaginable.
Most firms are eager to make their TikTok marketing campaign a success, with 1 billion active consumers worldwide.
Not only will optimising your publishing times increase engagement with your material, but it can also aid you in developing a viral content marketing plan.
Nevertheless, knowing the TikTok posting timings is crucial in order to reach the largest amount of people possible around the world.
How to Get More Engagement on TikTok?
TikTok can assist you in developing an effective social media video marketing campaign. The videos in the “For You” area are chosen based on a number of factors, including user engagement. Videos with a high amount of likes, comments, and shares are more likely to be included in this area.
By maximising your posting time, you’ll boost the likelihood of your post receiving high engagement and being included in the “For You” area.
But keep in mind the most crucial point.
If you don’t develop quality material, no timing will be optimal for you. The algorithm loves videos that are watched from beginning to end, so use trendy hashtags, effects, songs, and partners to create scroll-stopping TikTok videos.
When is The Best Time to Post on TikTok?
Numerous researchers have examined into when TikTok users are the most active and intention to participate with content created by creators.
The widespread assumption is that posting content between 6 a.m. and 10 a.m. or 7 p.m. and 11 p.m. is the ideal time to have it viewed.
However, the best periods vary from day to day. For each day of the week, here are the optimal times to post your TikToks.
Best time to post on TikTok on Monday – 6 am, 10 am, 10 pm
Best time to post on TikTok on Tuesday – 2am, 4am, 9am
Best time to post on TikTok on Wednesday – 7am, 8am, 11pm
Best time to post on TikTok on Thursday – 9am, 12pm, 7pm
Best time to post on TikTok on Friday – 5am, 1pm, 3pm
Best time to post on TikTok on Saturday – 11am, 7pm, 8pm
Best time to post on TikTok on Sunday – 7am, 8am, 4pm
When to Post on TikTok for Engagement?
There are various slots during the week that will see your TikToks do well in terms of engagement. They are as follows:
- Tuesday, 9 a.m.
- Thursday, 12 p.m.
- Friday at 5 a.m.
While they may appear to be scattered, keep in mind that TikTok caters to a global audience. Los Angeles’ 5 a.m. corresponds to 8 a.m. in New York, 1 p.m. in London, and 10 p.m. in Sydney.
We also noticed that morning posts do better early in the week (Monday to Wednesday), but TikTok videos uploaded in the afternoon and evening perform better during the weekend (Thursday to Sunday).
How to Increase Engagement on TikTok Videos?
#Tip 1 – Make a new post every day. Regular posting is favoured by the platform’s algorithm (at least according to what we know about it). Every day, try to post something fresh.
#Tip 2 – Experiment with trends that are out of your comfort zone. If TikTok has taught us anything, it’s to take things slowly and do something ridiculous outside of our comfort zones.
#Tip 3 – Stay current. TikTok is a joke. It’s only for the sake of having a good time. To stay relevant, you must equal the same degree of intensity and excitement.
#Tip 3 – Later in the evening, re-post videos that did not perform well. You may not have done anything wrong if your video does not receive many views. Simply rebroadcast the same video a few hours later, and people will almost certainly start paying attention.
#Tip 4 – Be genuine, and rely on what the brand is truly passionate about. One TikTok creator’s video that went viral was incredibly sweet.
How to Check your TikTok Audience Analytics?
It’s a good idea to start with simply one video per day. It allows you to practise and improve your content style.
It also keeps you in front of your fans’ minds. The sweet spot for posting is between one and three times per day. The more content you publish, the more likely you are to reach a larger audience.
How Many People are Watching your TikTok Videos: Here’s How to Check
Knowing when to post requires determining your target audience, which you can do with TikTok’s Analytics function. A Pro Account is required, but the good news is that it is completely free.
Here’s how to check your TikTok analytics –
Step 1 – Open TikTok app and go to your profile.
Step 2 – In the top right corn side of the page click on the three dots to access the Settings and Privacy menu.
Step 3 – Go to Manage Account and see whether there’s a ‘Switch to Pro Account’ option.
Step 4 – If you do, select it and proceed with the instructions. You’re already set up if you don’t.
Step 5 – Return to the Settings and Privacy menu, then choose Creator Tools.
Step 6 – Select Analytics from the drop-down menu to see your statistics.
You may look at a few things under Analytics, but the most crucial item for you to look at right now is ‘Follower Insights.’ You can study more about your followers, their gender and demographics by visiting this page.
TikTok is being used by newer brands to engage with their fans and customers. However, publishing isn’t the only panacea here.
Use the advice we’ve provided to figure out what the optimum time is to post on TikTok to reach out to the people who matter.
Remember to network within your industry, and use hashtags that are relevant to your area. There’s no reason why you can’t do really well on TikTok if you use all of these tips on a regular basis.